Whether it is testing assumptions to drive innovation or getting the real truth so you can make informed decisions, a Superpower Question is for you.Talk to an expert
Superpower Question will allow you to ask the question you are not getting the answer to, but will have a major impact on your organisation. With a human-centred approach, we will provide qual and quant deep dive research with robust analysis, delivered in an easy for anyone else comprehension format!
We will work the key stakeholders to understand what you need answered and it's importance to the business.
With input from linguistics and analysis experts we will create question dialogues that will setup your project to get maximum insights . The questions we ask will be easy to understand, relevant and meaningful. Your customers will fee listened to and respected.
By focussing on just one question, we are able to go into that topic deeply. We are not distracted by having to ask satisfaction questions, or address KPIs. We do a deep dive into the area you have identified you need answers!
Once the results start coming in we do a comprehensive analysis. Identifying themes and surfacing customer stories that illustrate these themes.
We deliver a report that is easy to share and digest across your organisation. We include voice compilations and animated videos which express the findings in your customers voice.
We use data analysis and customer stories to find insights that will help you make better business decisions.
If we could measure one thing what would that be and why?
What is the maximum resource we could remove from the customer journey that would have the least impact on sales and satisfaction?
What data do we capture through the customer lifecycle and what new value could that data create?
What is the biggest avoidable hassle that our customers have to put up with?
Allows you to make evidence based, strategic decisions on key areas of your business:
- and more...
- Answers in weeks not months
- Avoids internal biases
- Irrefutable customer stories to support project findings
- 6 months access to the Voice of the Customer post project
"We have worked with BigEars for several years and we have been able to use customer voice to help highlight potential process improvements, drive change and provide our agents and business with positive customer experiences to encourage us all to ensure we are continually helping customers"