Reports, Spreadsheets, Dashboards

No more wasted customer data. No more disconnect with your customers. No more disengaged employees and stakeholders.

Join the waitlist, and be one of the first to see Customer News in action!

Join tHE WaitlistJoin tHE WaitlistJoin tHE Waitlist

Solving The Big Problems

CX Drivers

77% of companies say that they don’t understand the drivers of their Customer Experience


report having too much data to analyse


feel companies have lost touch with the human element of customer experience

Average attention span

In a world where we are bombarded with information all day long, and from every direction, attention has become an increasingly valuable commodity.


CX leaders cite executive buy-in as the most significant obstacle to CX efforts


don’t review customer experience metrics or share them with all employees regularly


Check out our FAQs below to learn more about how we can help you turn Customer data into action.

How long does it take?

Depending on the data supplied and the amount of analysis required, a Customer Newsreel is very quick to turn around - typically 1 to 2 weeks.

Do you use real customer voices?

Currently, we do not use real customer voices. Instead, we use a synthetic voice to read out real customer comments. While synthetic voices have their benefits, such as protecting our clients customers' privacy and ensuring consistency in messaging, we also recognise the power of using real customer voices. Therefore, we are actively exploring if real voice should be incorporated into Customer News like it is in our other services.

What if I want a different audience for different information?

With our newsreel service, you have the flexibility to select the specific audience you want your content to address. We will then tailor the information accordingly, ensuring that your message resonates with your intended audience. Additionally, you have the option to have multiple newsreels produced from the same data set, giving you the ability to reach different audiences with different messaging. Our goal is to provide you with a customisable and effective solution for communicating your message to the right people.

Can I have a different avatar fronting my newsreel?

Absolutely! With our newsreel service, you have the option to choose from a variety of standard avatars or create a custom one for an additional fee. We understand the importance of having an avatar that resonates with your audience, so we also offer the option to have someone from your organisation be the avatar. This personalised touch can help build a stronger connection between your audience and your brand.

Will I get a written report as well?

Yes, if you want it. A written report can be produced that will reflect the content in your newsreel, and can be delivered alongside it.

How detailed is the analysis?

The analysis can be as granular or as high-level as the data allows, and as you want it to be. We can identify trends, highlight roadblocks, and break customer needs down to drivers and themes, giving you the ‘why’ behind the ‘what’. We can adapt the analysis to your needs.

Can I use non-survey data?

Yes, you can use non-survey data as well. We understand that customer feedback can come from multiple sources, such as social media or review platforms like TrustPilot. To accommodate this, we are developing a solution that enables us to integrate data from various sources and provide you with a comprehensive understanding of your customers' feedback. Whatever your data sources, we are committed to helping you turn that data into actionable insights that drive engagement and growth for your business.

Can I run Customer News alongside a customer feedback solution from another provider?

Yes, you can run Customer News alongside an existing feedback program. Our service can even use the data from that program for analysis and newsreels. We understand that you may have existing feedback processes in place, and our goal is to provide a complementary service that enhances your overall communication strategy. To ensure compatibility, we can handle existing data or collect new data that does not clash or undermine your current feedback requests.

What’s the difference between Insight IQ and Customer News?

Insight IQ is a research service that we offer, in which we write customised survey questions, collect qual and quant data and perform a deep analysis. This service provides you with a comprehensive understanding of your customers' needs and preferences. It has a number of output options, Customer News being one of them.

With Customer News we don't collect the data or write the questions. We use existing data or you can feed in your ongoing data. We theme, analyse, produce graphics and scripts for your Customer News newsreel. It is a video newsreel that summarises the key insights from your customer data in an engaging and informative way.

What does it cost?

At the moment, we are finalising our pricing models for our services. However, we are committed to providing our customers with amazing value for their investment. We understand that cost is an important consideration for our customers, and we are working diligently to ensure that our pricing models are transparent and competitive. We encourage you to register your interest with us, so we can keep you updated on our pricing plans and help you determine which services best meet your needs and budget. Our goal is to provide you with a high-quality, cost-effective solution that delivers results.

Join tHE Waitlist